Meet Be Kind & Co

Founded by Lu Parker, Be Kind & Co. believes every act of kindness grows our spirit and strengthens our soul. We strive to help all people better understand, embrace, and practice the power of kindness not only for others, but for themselves because that is when true magic begins.


How Your Mind Could Be Affecting Your Ability To Get and Stay In Shape

A Fitness Trainer Reveals Tips


Wanna Go Vegetarian?

Here Are 4 Simple Steps to Get Started


Business Minded is Kindness Minded

How Incorporating Kindness Helps You Succeed


What Does Your Inside Voice Say to You?

How kindness can soften the sting


Don't Let Fear Win

How Fear can Immobilize Us


Jay Shetty’s Goal Is to Make ‘Wisdom Go Viral’

At age 18, Jay went to hear a monk speak while living in London.




Founded by Lu Parker, Be Kind & Co. believes every act of kindness grows our spirit and strengthens our soul.

We are committed to creating experiences, story-driven content, and digital products that bring people together for a bigger purpose. We strive to help all people better understand, embrace, and practice the power of kindness not only for others, but for themselves because that is when true magic begins.

As a lifestyle media brand, we focus on kindness thru acts, community events, health and fitness, animal welfare, food and beverage, travel, and so much more. We love all things kind and are spreading a message that kindness is strength.



Read more +28 June 2019 By Laura Rhodes-Levin, LMFT. in Health & Fitness, Kind Wisdom, Uncategorized, Wisdom

Burnout Is Real

It may feel like more and more people are hitting the stress wall. How come? Because we are. As a mental health professional, I often see that most people have to get to the place of burnout before they are willing to even consider taking care of themselves. What is even worse is we often
Read more +22 May 2019 By Szilvia Gogh in Business, Kind Wisdom

Turning Your Passions into Great Purpose

As a Hollywood stunt woman, professional scuba instructor and jewelry designer, I have an exciting life.  I get to work on movie sets with actors like Drew Barrymore and directors James Cameron, swim with sharks in remote reefs around the world, and I create jewelry with natural stones and crystals that I collect from my many travels.
Read more +04 May 2019 By Lu Parker in Food & Beverage, Kind Wisdom, Wisdom

Make Every Day Earth Day

We celebrated Earth Day last month, but why not honor Mother Earth every day?  Let’s start making changes that affect our planet for good right now!  Using acts of kindness is an easy way to begin making an impact and teaching our children the importance of helping out so they can carry on new traditions. 
Read more +03 April 2019 By Dr. Wayne Pernell in Kind Wisdom, Relationships, Uncategorized, Wisdom

Eliminate These 3 Words To Improve Your Relationship

Our relationships really hinge on the words we use. While we might intend to use our words to get closer or simply ask our partner a question, we may inadvertently be pushing the other person away. Eliminating these key “watch words” will help deliver your message the way you intend. It might seem like a
Read more +21 March 2019 By Be Kind & Co. in Business, Kind Wisdom, Speaking, Uncategorized, Wisdom, Work

Motivational Speaker Lu Parker Teams Up with Berkshire Hathaway HS and Addresses the Importance of Kindness in Business

On March 11, 2019, Lu Parker hosted two University Speaker sessions at the Berkshire Hathaway HomeServices Sales Convention in Las Vegas where she was granted the opportunity to meet and speak to hundreds of people about “How Kindness Creates Success.” Living from a place of kindness is very important to Lu as she considers kindness
Read more +17 March 2019 By Aimee Aristotelous in Food & Beverage, Health & Fitness, Kind Wisdom, Uncategorized

Kind Sources of Calcium

The most common mineral found in the body is calcium.  It is the foundation for bone and teeth development, and is also important for heart health, nerve signaling, and muscle function. In fact, calcium is used by almost every cell in our bodies. If we do not consume enough calcium from food sources, then our bones and teeth will
Read more +26 February 2019 By Lu Parker in Kind Wisdom, Relationships, Work

Boots, Books & Beautiful Friends

I am grateful every day when I open my eyes and have a brand new 24 hours to experience.  Lately, I have been thinking how easy I find joy in the small moments of life – things like slipping on my new fuzzy boots, or reading a fantastic book.  I even find myself excited to
Read more +09 February 2019 By Lara Scott in Business, Food & Beverage, Kind Wisdom, Relationships, Uncategorized

Eco Glam V-Day Gift Ideas

Valentine’s Day is a time to spread love so why not give gifts that help our planet?  Singer, actress and filmmaker Tamela D’Amico shares ten of her favorite Eco Glam items that are luxurious on any day of the year!  ROSES EVER AFTER These are long lasting, beautifully preserved roses (ethically sourced) that last a YEAR, with
Read more +06 February 2019 By Brynn Tiano in Kind Wisdom, Relationships, Wisdom

Proud To Be Me

At the age of eleven,  I went through some of the most challenging times of my life.  The obstacles I faced have helped shape me into the person I am today, and made me much stronger. My story is one of a harrowing truth, and something I will continue to share to help inspire others.
Read more +27 January 2019 By Lara Scott in 4 Legged Friends

A Chance to Snuggle & Save a Life

It has been over 15 years since I first fostered a cat and since then I have been so impressed with the non-profit organization Kitten Rescue.   Fast forward to 2019, and now Kitten Rescue has a permanent home in Atwater Village.  The organization offers a place where rescued cats can be fostered.  As a foster you keep the
Read more +08 January 2019 By Lu Parker in Business, Kind Wisdom, Wisdom, Work

A Kind Sign

When I decide on a specific goal, I get super focused.  I can see the big picture, but I am also aware that it takes small steps to reach the ultimate goal.  I understood this concept at a very young age.  As a member of The Girl Scouts of America, I had to complete small
Read more +21 December 2018 By Leslie Cole in Kind Wisdom, Relationships, Wisdom

Do You Have a Hard Time Receiving?

As an elite femininity coach, I’m constantly focused on one of the five feminine qualities that I teach my clients so they can tap into the full expression of their feminine essence and live more playful and purposeful lives. One of those qualities is receptivity – the ability to receive and to be open to
Read more +14 December 2018 By Lara Scott in 4 Legged Friends, Business, Health & Fitness


I love the opportunity to toot the horn of a fellow female friend.  What better way to spread holiday cheer than to focus on what one of my gal pals is doing to make our world a kinder and more gentle place to live.  You likely know Tamela D’Amico as a singer, actress, filmmaker, and now
Read more +03 December 2018 By Aimee Aristotelous in Fitness, Food & Beverage, Health & Fitness, Wisdom

Cruelty-Free Protein Options

One of the most popular questions I encounter as a nutritionist is “Where do I find my protein?” This question is especially recognized in the vegan community, as it is common for vegans to consider ample protein intake a hard task to achieve, but it actually doesn’t have to be as daunting as it may
Read more +15 November 2018 By Roger Licup in Wisdom

Lu Parker – From High School English Teacher to Media Celebrity to Founder & CEO of Be Kind & Co.

You may have seen her on KTLA or interviewing celebrities and dignitaries such as Oprah, Bradley Cooper, Aretha Franklin, Clint Eastwood, Barbra Streisand, Kanye West, Nelson Mandela, & Jane Goodall. From Miss USA to an Emmy Award-winning journalist, Lu Parker has had an incredible career. As she continues to anchor on KTLA, Lu also took a moment of
Read more +13 November 2018 By Lu Parker in Kind Wisdom, Wisdom


November 13th is World Kindness Day… I have always believed that kindness is a strength.  Some people may think kindness is a weakness, but in reality, our kind actions, no matter large or small, help to unite our world.  We are born to be kind, but often life can harden us and keep us so
Read more +05 November 2018 By Brenda Barnette in 4 Legged Friends

Saving a Senior can be Good for the Soul

November is Adopt a Senior Pet Month. There are some advantages to adding a more mature family member! If you are considering adopting a furry friend and you are away from home most of the day, you have limited free time, you want a calm pet or you have young children, then an “oldie but goodie”
Read more +24 October 2018 By Christina Pascucci in Kind Wisdom, Videos

She’s Fighting Cancer & Spreading Kindness

When I watched Sarah Donegan speak, I wept.  The 12 year old has endured more than most of us could ever imagine in a lifetime. Her passion and pain is palpable. But she’s so strong. And when I found out the lengths her community went to, in order to bring a smile to her face,